Akebono Newsroom

Farmington Hills, Mich. – December 3, 2019 – Last month, the Akebono Team, put visitors of their “The Hardware You Need, with the Brakes You Trust” themed booth at AAPEX 2019 in Las Vegas, Nevada guessing ability to the test; where we gave eligible participants an opportunity to guess the total quantity of premium 301 stainless steel pieces contained in the show-floor display. The contest was developed to bring awareness to a recent product expansion, that Akebono now offers abutment clip hardware for all popular applications across all three brands; ProACT, EURO and AkebonoPerformance, totaling over 400 part numbers.

Farmington Hills, Mich. – November 6, 2019 – Akebono Brake Corporation has been awarded 2019 “Best Overall Import Aftermarket Product Line,” for Akebono EURO^® Ultra-Premium Ceramic Disc Brake Pads by the Import Vehicle Community, Product and Marketing Awards held at AAPEX in Las Vegas, Nevada.

Farmington Hills, Mich. – September 30, 2019 – Akebono Brake Corporation kick-offs “The Hardware You Need, With The Brakes You Trust” campaign.  

Farmington Hills, Mich. – September 18, 2019 –  Timeline for “with hardware” Transition Completion Date Set.  In December 2018 Akebono released 192 new part numbers for existing applications, which originally did not include abutment clip hardware, with this product expansion, Akebono now includes premium 301 stainless steel hardware in over 400 SKU’s providing the required hardware in the kit for all popular applications.